UConn Hashtag Strategy

What is a Hashtag?

A hashtag is the most popular means of categorizing content on social media. It makes your content discoverable by linking it to other related content that uses it. It also allows you to find relevant content from others.

Looking for the best #hashtag to use with your post to make sure you're reaching the right audience? Take a scroll through our list of top UConn hashtags and how to use them.

This is our main hashtag used to brand the University. Use this when you're speaking to the broader UConn audience including students, faculty, staff, alumni, Husky fans, and UConn supporters.

Got campus beauty shots? Use this hashtag to showcase everyday views of our stunning campuses, and it just might end up being featured on the @UConn Instagram account!

The official hashtag of UConn athletics. Use this when posting about our Huskies sports teams or showing off UConn pride.

Use this for admissions related content. Acceptance posts, admit day, open house events or anything surrounding our incoming class of Huskies.

The official hashtag of the freshmen Class of 2025. These class hashtags are used to represent the various graduation classes at UConn. For the Class of 2024 use #UConn24, and so on...

Use for stories about UConn alumni and Husky pride. Typically used around commencement as well.

Use with stories about UConn's direct positive impact on the state and communities of Connecticut. Think research, education and/or public service.

Used to support UConn Giving Day, the UConn Foundation's annual 2-day, university-wide fundraising campaign.

Use to encourage students, faculty & staff to take care of our community and follow our health and safety guidelines outlined in the UConn Promise.

Used when talking about one, collective and inclusive University, including our regional campuses.

Winter might just be the prettiest season in Storrs. That's why we have a hashtag to use exclusively for winter photos and videos of campus.

Use for coverage of students going on alternative breaks and any type of service projects UConn students/faculty/staff participate in.

Use this when sharing content from UConn Magazine.

Used to highlight recipes from top campus dining hall foods and to spotlight the various eateries around all of our campuses.